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British Columbia Poll, April 2024

Mainstreet Research
April 25, 2024
5 min read

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A new poll from Mainstreet Research conducted this week shows the BC Conservatives leading the NDP for the first time.

The poll tested two scenarios, the first with BC United and the second using the more established BC Liberal brand. At random, half the respondents were asked the ballot question using BC Liberal and others using BC United.

Among those asked how they would vote including the BC Liberals led by Kevin Falcon, BC Conservatives led with 40.1% followed by the BC NDP at 33.8% and BC Liberals at 15.8% with the Greens at 7%.

The results from both versions were combined together for the final topline, and the results from the first version of the survey, which correctly named Kevin Falcon as the leader of the BC United Party are also reported.

While the BC Liberal brand did perform slightly better, the difference came mostly from Federal Liberal voters. Among the sample offered BC United as an option, Federal Liberal voters 84.1% said they would support the Provincial NDP  versus those offered the BC Liberal ballot, 77.4% said they would support the provincial NDP. The BC Liberal vote share among these Federal Liberals increases from just 4.5% to 18.6% in the sample using BC Liberal.

The poll also asked how BC Voters might vote in a federal election. Here, the Conservatives led by Pierre Poilievre received 55.8% support versus 17.8% for the Liberals and 15.8% for the NDP.

"The latest snapshot of the BC political landscape paints a grim scene for Kevin Falcon and the BC United Party" said Quito Maggi, President & CEO of Mainstreet Research. "Even in the unlikely scenario where they choose to reverse course on the disastrous party branding exercise,  it's unlikely they would have enough time to recover before the next election." he added. "But Falcon is not alone in facing a political wipeout, both Justin Trudeau and Jagmeet Singh are facing similar challenges. The only thing Trudeau and Singh have on their side is time, something Kevin Falcon is quickly running out of" he concluded.

About Mainstreet Research

Founded in 2010, is recognized as one of Canada’s top public opinion and market research firms. Since our founding, we have been providing actionable and data-driven insights to our clients to help them make their most important evidence-based strategic decisions.

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